5 Mailing and Printing Services That Will Enhance Your Business
Efficiency.
It is a word discussed by business owners to find ways to get more out of less, which is the longer version of saying increasing productivity. You have only a finite amount of time to get things done during each business day, which makes efficiency an important buzzword for your business. One way to wring more out of less involves outsourcing fulfillment & shipping responsibilities to a third party. With the help of Complete Mailing & Printing, outsourcing fulfillment & shipping allows your team members to focus on other tasks, such as promoting products and services to potential customers.
Another way to free up your time involves working with five mailing and printing services that will enhance your business.
Bulk Mailing
Bulk mailing operates on a simple economic principle: The more items that you mail, the lower the mailing cost of each item. Savvy business operators send out items such as brochures, letters, flyers, postcards, and business cards in large quantities to reap the savings of lower per-item costs. This is an especially beneficial service for businesses that announce grand opening sales in which items go out to everyone living within a certain distance. The key to optimizing the financial benefits of bulk mailing is to leverage the power of the other mailing & printing services on this list.
Digital Printing
Printing the correspondence sent out by your business puts a dent in your monthly budget, as well as takes a considerable amount of time. You can save both time and money by changing over to digital printing services. You can easily meet the demand for large printing orders by using digital technology to get the job done. Digital printing is an effective service to meet the demand for large printing orders, such as for flyers that promote an anniversary event held at your business.
Coding Accuracy Support System
Mailing large quantities of items like brochures and letters costs plenty of money in postage, even if you play it smart by utilizing bulk mailing services. The cost of postage rises much faster when a percentage of mailed items go to the wrong address. To reduce the number of mailed items sent to wrong addresses, an important tool called Coding Accuracy Support System (CASS) automatically corrects wrong addresses. CASS is effective at eliminating duplicate addresses, such as when the owner of a home goes by two different names.
National Change of Address Database
Americans are a highly mobile population, with an estimated 20 percent of all residents in the United States moving each year. How does your business keep track of all the movement? The answer is by accessing the National Change of Address (NCOA) database. The NCOA database updates one time a week to identify the people and businesses that have moved a few blocks away or halfway across the country.
Advanced Graphic Design Tools
First impressions matter for your business the moment a customer walks through the front door. Making a first impression also matters for the items that you send out in the mail. Advanced graphic design tools turn ordinary mailed items into correspondence that immediately attracts the attention of recipients. Advanced graphic design tools can change an ordinary-looking business logo into a business logo that sticks in the minds of both regular and potential customers. The tools play an important role in enhancing the appearance of items that are part of your fulfillment & shipping program.